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As part of our mission to provide reliable market intelligence on the Nigerian financial sector,
EFinA has launched an innovative initiative to study the demand for financial services in Nigeria.
The first national survey of this scale, the 2008 Nigerian Access to Financial Services (A2F) Survey, provided insight into how consumers manage their financial lives.
Further surveys were conducted in 2010, 2012, 2014, 2016, 2018, 2020 and 2023. The Nigerian Financial Access Surveys are based on the FinScope survey methodology developed by FinMark Trust (FMT) in South Africa and implemented in 17 African countries.

In line with our commitment to promoting financial inclusion in Nigeria, we seek to document use cases that highlight the opportunities for financial inclusion and its transformative impacts across the country. This documentary showcases real-life stories, highlights underserved areas with untapped potential, and showcases regions where financial inclusion has already improved lives. The documentary aims to inspire stakeholders, inform policymaking, and support advocacy efforts for inclusive financial services in Nigeria.
Objectives
The main objective of the documentary is to provide a compelling narrative that:

  1. Highlights real-life use cases of financial inclusion in Nigeria, with a focus on opportunities and barriers to accessing financial services. 2. Capture the tangible impact of financial inclusion on individuals, communities and businesses
    across different regions.
  2. Provide actionable information and lessons for stakeholders, including policymakers, financial service providers and development organizations. Create an emotional connection to drive advocacy and commitment to expanding financial inclusion.
    Scope of Work
    The documentary team will be responsible for the following tasks:
  3. Planning and Pre-Production:
  • Collaborate with the sponsoring organization to develop a comprehensive documentary concept and script.
  • Identify and shortlist diverse locations and interviewees (individuals, communities, businesses)
    who represent the scope of opportunities and impacts of financial inclusion in Nigeria.
  • ​​Develop a detailed production plan, including timelines for field visits, interviews, and editing. 2. Fieldwork and Filming:
  • Travel to identified locations across Nigeria, ensuring regional diversity (urban, rural and conflict areas).
  • Conduct interviews with key stakeholders, including:
    o Beneficiaries of financial inclusion (e.g. small business owners, rural women, farmers, youth).
    o Local community leaders.
  • Record high-quality video and audio footage, including:
    o Interviews. o Contextual B-roll footage (e.g. markets, farms, businesses, financial access points such as ATMs, bank branches and agent networks).
    o Local cultural and environmental views to add depth and authenticity
  • Deliverables:
  • A documentary script.
  • Voiceovers and narration.
  • A completed documentary (45 to 60 minutes) in high resolution and digital formats.
  • Three short clips (2-3 minutes each) for social media.
  • ​​Raw footage and interviews for archival purposes.
  • A photo gallery of 30 to 50 high-quality images capturing key moments from the field. Qualifications and Experience
    The ideal documentary team should possess the following:
  • Proven experience in producing high-quality documentaries, particularly on development or financial inclusion topics.
  • Expertise in storytelling that combines data-driven connections with human interest stories.
  • Knowledge of the cultural and socio-economic landscape of Nigeria, with experience working in diverse regions.
  • Technical ability to produce high-quality visuals and audio, including drone footage, if required.
  • Strong post-production skills, including editing, titling, and infographic integration.
  • Budget and Proposal Requirements
  • Interested documentary teams must submit a proposal that includes:
  • Technical Proposal:
    o Understanding the mission.
    o Proposed approach and methodology.
    o Detailed production plan and scheduling.
  • Financial Proposal:
    o Budget details including professional fees, travel expenses, equipment, and post-production costs.
  • Portfolio:
    o Examples of previous work (links or attachments).
    o Client references (at least three).
  • Team composition:
    o Profiles and roles of key team members.
    Proposals should be submitted electronically by 24 January 2025 to oeromosele@efina.org.ng with a copy
    cnwaiwu@efina.org.ng

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